The Role Of Zara As A Brand Commerce Essay

The Role Of Zara As A Brand Commerce Essay Zara is a style brand from the place of Inditex SA, of Spain, which is one of the main design retailers of the world. Zara began its retail tasks for the in 1975, with its first store opened at La Coruna in Galicia, Spain. Directly this is the administrative center of Zara. Zaras retail activity currently stretches out to around 650 stores working in 50 unique nations. In the course of the most recent five years Zaras deals has expanded at a consistent pace of 25% and Zara as a brand adds to about 80% of the companys all out benefits. There are questions that pull forward the requirement for this examination to be attempted. A portion of these inquiries would be that when most style retailers detailed negative yearly benefits because of the worldwide monetary downturn, how has Zara had the option to consistently expand its productivity? What are the techniques utilized by Zara? What are the quality control checks utilized by Zara? How adaptable is Zaras plan of action lastly what does Zara follow to keep up its high piece of the pie and simultaneously contend with other style retailers? Zara centers around the attire business more as an utilization advertise as opposed to being a ware showcase. Subsequently Zara centers around speed and hence takes a gander at consistent decrease of reaction time. Thus to accomplish this Zara has a successful vertically incorporated gracefully chain which is firmly coordinated with the clients. It is from here that the most recent patterns in design are recognized and the pieces of clothing are created in like manner and conveyed to stores inside a time of about fourteen days. . 1.3 Competitive Priorities of Zara: The recognizable serious needs on which Zara has developed its fruitful plan of action are as per the following: 1.3.1 Fast speed of creation: Zara can change a design idea and spot finish items in the stores inside a time of about fourteen days. Zara has devoted groups at stores which permit the retailer to get originator affected items at an extremely fast pace inside the stores. 1.3.2 Variation of Production: Zaras esteem chain involves individuals who committed work intimately with clients in spotting new patterns of interest in style. They can dispatch new patterns, structures and variety of items. 1.3.3 Cost Leadership: Zara produces popular scope of items at a reasonable valuing. When contrasted with different rivals in the equivalent vital gathering, Zaras items are evaluated lower than GAP and Benetton. The primary reasons because of which Zara can accomplish cost authority is on the grounds that they keep a low degree of stock in stores. Their proficient appropriation framework permits them to get items in the store in the nick of time. Because of which Zara has a high yearly stock turnover. 1.4 Applying Porters Generic Strategy: On utilization of Porters nonexclusive procedure it has been seen that Zara takes a gander at the wide extent of the market. Zara utilizes a mix of separation and in general cost initiative. The capacity to create distinctive scope of design at a quick pace is the separating variable of Zara that gives them a high feasible upper hand. Generally speaking cost initiative is accomplished through the vertically coordinated flexibly chain that Zara has. Because of the proficient gracefully chain, Zara can accomplish a high stock turnover and simultaneously keep up a low degree of stock in stores. 1.5 The act of Total Quality administration and its usage in Zaras vertical flexibly chain: 1975-1995: Since its origin in 1975 till 1995 Zara has followed the technique for assessment so as to keep a beware of the nature of its items. Zaras structuring group has worked intimately with clients and have invest their energy in recognizing the most recent patterns popular. A moment sketch of the structure has been dissected and the in like manner delivered. The quality control groups at Zara reviewed the structures before putting them in stores. 1995 till date: After 1995 Zara has executed the act of Total Quality administration. In this training Zaras vertically incorporated gracefully anchor attempts to accomplish Continuous Improvement of their procedures, which incorporates spotting of the style patterns, structuring, and acquisition of their materials, the CAD innovation they use for planning, their improved stock administration lastly their unified coordinations and appropriation framework. Every one of the segments of the flexibly chain process has been clarified beneath. From the part of representatives, Zara contributes a great deal on the inspiration of workers. They for the most part employ youngsters who are imaginative and can comprehend the most recent patterns of design. Altogether these two viewpoints are utilized to accomplish elevated level of consumer loyalty. 1.6 Supply Chain View of Zara: As per McMillan and Mullen (Operations Management Volume 2: 2002), the reason for SCM is to coordinate all errands related with the bi-directional progression of materials, data and money into sorted out, rational, oversaw forms so as to give start to finish the executives and control. One of the critical models that help this view is the Supply Chain Management in Zara. 1.6.1 Design and Production: Zara utilizes simultaneous planning process which incorporates individuals from the whole association structure in making its structures for style. This incorporates individuals from the acquisition group, planners, showcase authorities lastly inputs got from deals administrators and senior supervisor. The normal age of the structuring group is 26 years. These planners detect the most recent patterns from various sources, for example, style shows, magazines and exchange fairs. At that point they make a sketch of the plan and these structures are counseled upon by various individuals from the acquirement and creation offices. Just 25% of the all out number of ideas are acknowledged and really executed. Zaras business forms are coordinated and cross practical groups work over all procedures. Because of this there is a fast progression of data which diminishes the dynamic time and thusly the lead time. 1.6.2 Procurement: 60% of the items created by Zara are by their own industrial facilities. Zara has around 25 industrial facilities over the world and the majority of the plants run on a solitary move premise. Along these lines Zara has unutilised limit which they use for brisk reaction to increment in occasional interest. Because of this Zara can change their items rapidly to the stores in any event, when the interest is high. Despite the fact that the structure and computerized fabricating is finished by Zara in house, the vast majority of the work concentrated exercises are re-appropriated to lessen by and large expense. 1.6.3 Information Systems: Most of the plans created are finished utilizing CAD. This is a significant explanation behind creation the assembling procedure quick. Aside from this ZARA puts impressively on innovation so as to help in the progression of data. Zara senior supervisors gangs hand held PDA which they use to send data, for example, marketing projections, request setting and client criticism to the administrative center in La Coruna. In view of this structuring group affirms the plan and sends them across to assembling units wherein CAD is utilized to make the items. 1.6.4 Inventory Management: Zara recharges its stock from one of its 650 stores in any event two times per week. Anyway the stock amounts are constrained so they guarantee not to convey overabundance stock. On record Inditex has minimal stock as a level of yearly deals when contrasted with Gap, which is its nearest rival. 1.6.5 Centralized Logistics and Distribution: Zara has a concentrated appropriation unit that works from its administrative center in La Coruna. Zara utilizes all modes transportation for shipment to be specific trucks, prepares and even planes now and again. Trucks are stacked according to the particular request at night and they are dispatched around evening time at a particular time. 1.7 Employees at Zara: Employees at Zara is one of the primary purposes behind the compelling fast reaction arrangement of Zara. The HR approaches rotate around elevated level of worker inspiration. Zara puts stock in employing youthful and inventive individuals. Workers are Zara are given all encompassing preparing over all ranges of abilities and they are likewise given high motivating forces. These practices propels representatives to showcase the brand Zara viably. 1.8 Value Chain system of Zara: Based on the above exploration a worth chain outline work of Zara is given underneath: 2. A near investigation of Zara with Benetton: 2.1 Introduction to Benetton: The Benetton brand was set up in the year 1966 by Luciano Benetton as an Italian style brand that produces wide cluster of hued garments. The Benetton bunch has 150 million articles of clothing turning out of their stores and they have a mammoth number of 6000 contemporary stores around the world. 2.2 Operational Control: Since its commencement, until 2004 Benetton had a unified creation and appropriation framework. It likewise did investigation of its items and quick quality checks from 1980 to the mid 2004. Anyway in 2005 the control has gotten decentralized and Benetton now follows the Total Quality Management rehearses in its whole worth chain. 2.2.1 Continuous Improvement in the Production Process: Benettons creation framework had experienced a significant change in the year 2005. It developed from an association dependent on divisions, for example, fleece and cotton, to a structure dependent on administration units, for example, arranging and quality control. The new creation framework is adaptable, and it incorporates all the partners in the worth chain. In this manner it helps in lessening item conveyance time and it likewise upgrades the quality and administration levels. In this procedure there are three groups that work couple to convey more prominent incentive to clients. These are the Logistics unit, the quality checking unit and the client care unit. The client assistance unit assumes a significant job in dissecting client requests and level of fulfillment. This group has divisions which keep a nearby track on the business staffs and the senior supervisors, whose information sources are taken

Airline Safety – Essay

Name: Katelyn Meyers Assignment #4 †Airline Safety Since 9/11, aircraft security has been a significant focal point of the Federal Aviation Administration (FAA) and the US Government. In view of what you’ve read and realized in Chapter 5, talk about the accompanying subjects: * Part 1 †â€Å"Is it safe to fly? (You should show insights and information to help your answer. Think about contrasting it with different types of transportation) * Part 2 †What safety efforts have been executed since 9/11 and as you would see it, are the â€Å"extreme† security checks at our air terminals vital? Talk about the security safeguards taken and discover research and measurements to demonstrate your point. Section 1 †Is it safe to fly? Truly, it is protected to fly. A US National Safety Council study demonstrated traveling to be multiple times more secure than going via vehicle. In excess of 3 million individuals fly each day. Diagram beneath shows the quantity of fatalities in other transportation strategies to travel. US Transportation Fatalities 2000 †Source: NTSB Part 2 †What safety efforts have been executed since 9/11 and as you would see it, are the â€Å"extreme† security checks at our air terminals important? In my choice security has expanded for the better great since 9/11. For instance, carriers educated travelers to show up at air terminals as much as two hours before departure for residential battles. Subsequent to going through security checkpoints, travelers were arbitrarily chosen for extra screening, including hand-looking of their portable suitcases, in the boarding territory. The TSA has displayed ’20 Layers of Security’ to ‘strengthen security through a layered approach’â€see Figure 1. This is intended to give guard top to bottom security of the voyaging open and of the United States transportation framework. Of these 20 layers, 14 are ‘pre-boarding security’ (I. e. , prevention and misgiving of fear based oppressors preceding boarding airplane): 1. Knowledge 2. Customs and outskirt assurance 3. Joint psychological oppression team 4. Restricted travel backlog and traveler pre-screening 5. Group verifying 6. Obvious Intermodal Protection Response (VIPR) Teams 7. Canines 8. Conduct discovery officials 9. Travel archive checker 10. Checkpoint/transportation security officials 11. Checked stuff 12. Transportation security controllers 13. Arbitrary worker screening 14. Bomb evaluation officials The staying six layers of security give ‘in-flight security’: 15. Government Air Marshal Service 16. Government Flight Deck Officers 17. Prepared flight team 18. Law authorization officials 19. Solidified cockpit entryway 20. Travelers Athol Yates, Executive Director of the Australian Homeland Security Research Center says that air marshals are of ‘questionable’ security esteem, and that â€Å"hardening the cockpit entryways and changing the conventions for capturing has made it harder for fear based oppressors to get weapons on board an airplane and assume responsibility for it† (Maley 2008).

Pronoun Case on ACT English Tips and Practice Questions

Pronoun Case on ACT English Tips and Practice Questions SAT/ACT Prep Online Guides and Tips Pronoun case is a language structure decide that will in general be broken by most English speakers. Maybe of more worry to you, questions that test your insight into pronoun case regularly show up on the ACT. Ace this standard and you’ll be one bit nearer to acing the ACT English area. There are various pronoun decides that are tried in ACT English. This one is generally direct and will in general be tried less frequently than questionable predecessors or pronoun forerunner understanding. In any case, on the off chance that you are focusing on that 30+ score, you ought to be prepared in the event that you experience a pronoun case question. In this post, I’ll do the accompanying: Clarify the contrast among subjects and items. Give you an away from of pronoun case. Offer techniques that can help you effectively answer pronoun case questions. Furnish you with training questions so you can test what you’ve realized. Brisk Review: What's a Pronoun? A pronoun is a word that replaces a thing. The thing to which the pronoun alludes is known as the predecessor. A few instances of pronouns incorporate I, he, she, it, me, him, her, their, we, andus. What Is Pronoun Case? Case alludes to whether a pronoun is being utilized as a subject or an article. What Is a Subject? Just, a subject is the thing that relates with an action word in a sentence. In a sentence where there is an activity, the subject is the thing that is doing the activity. Here is a model: Dave likes techno music. Dave is the subject since he's doing the enjoying. In a sentence wherein there's a depiction, commonly utilizing a type of the action word to be, the subject is the thing that is being portrayed. Look at this sentence: Dave is splendid. Dave is the subject since he is the individual who is splendid. What Is an Object? An item is a thing that gets an activity. An article can be an immediate item, an object of a relational word, or a circuitous article. This is a model sentence. The immediate object of the action word is in strong: I opened the entryway. The immediate item is the entryway since that is the thing that I opened. Here is a sentence with an object of a relational word: Throw addressed his better half. Throw's better half is the item since she is the individual to whom he talked. Likewise, an object of a relational word consistently follows a relational word. For this situation, sweetheart follows the relational word to. A roundabout item precedes the immediate article and shows to whom or for whom the activity is done and who is getting the immediate article. Here's a model sentence with the aberrant item bolded: The legislature gave Matt an expense discount. Matt is the backhanded article in light of the fact that the legislature gave a discount to him. He got the direct object.If you're befuddled by the idea of a backhanded item, for pronoun case questions, simply recall that the article gets the activity, either straightforwardly or by implication. Subject Pronouns Vs. Item Pronouns In the event that a thing is being utilized as a subject, the thing can be supplanted by a subject pronoun. On the off chance that a thing is being utilized as an article, the thing can be supplanted by an item pronoun. Here's a rundown of subject pronouns: SUBJECT PRONOUNS Here's a rundown of the item pronouns that compare with the subject pronouns from above: Item PRONOUNS In the event that you comprehend everything so far, you're prepared to take on pronoun case inquiries on the ACT. Here we go! Pronoun Case in ACT English The ACT tests whether you should utilize a subject or an item pronoun. You will be tried on the accompanying subject/object sets. I Vs. Me She, He Vs. Her, Him We Vs. Us They Vs. Them We should experience the procedure of how to conclude whether to utilize a subject or an article pronoun in a given sentence. ACT English Strategy Here are some model sentences showing how subject pronouns can supplant subjects and article pronouns can supplant objects. Investigate the accompanying sentence: Nancy offered significant direction. We should supplant Nancy with a pronoun. To begin with, we need to decide whether Nancy is a subject or an item. What do you think? Nancy isthe subject since she did the contribution. She did the activity. In this manner, we should supplant Nancy with a subject pronoun and the subsequent sentence peruses: She offered significant direction. You can't supplant Nancy with an item pronoun. You can't state, Her offered important direction. That would be a case of a pronoun case mistake. Presently we'll experience a similar procedure with another model sentence: Dave Chappelle gave his signature to Irene. To supplant Irene with a pronoun, we need to decide whether Irene is a subject or an item in the sentence. All things considered, in our model sentence, Irene is an article. Why? She is getting what was given by the subject, and she is the object of the relational word to. After supplanting Irene with a pronoun, the sentence should resemble this: Dave Chappelle gave his signature to her. In the event that we had put forth a pronoun defense mistake when supplanting Irene with a pronoun, the sentence would have perused, Dave Chappelle gave his signature to she. This standard appears to be generally basic, isn't that so? Subjects do activities. Articles get activities. All things considered, we realize the ACT likes to muddle the most essential sentences and genuinely test your comprehension of a syntax rule. Pronoun case addresses become increasingly troublesome in sentences with compound subjects and compound items. The Same Rules Apply for Compound Subjects and Compound Objects Compound just implies that two things are associated with and. In a sentence with a compound subject, there are two things that fill in as the subject. In a sentence with compound articles, there are two objects of a similar action word. Here's another model sentence for you (I love models!): Taylor Swift and Justinmet at Target. Taylor Swift and Justin are the subject. They are the individuals who did the gathering. They did the activity. Presently, we should supplant Justin with a pronoun. We realize that Justin is a subject so we need to supplant Justin with a subject pronoun. Since I am Justin, this would be my sentence: Taylor Swift and I met at Target. In the event that you were composing this sentence about me, this would be your sentence: Taylor Swift and he met at Target. That sentence likely sounds unbalanced to you, yet it's linguistically right. A great many people would utilize the item pronoun and express, Taylor Swift and him met at Target. That would be a pronoun case mistake. Keep in mind, consistently observe the syntax administers and abstain from depending on what sounds right. We should follow a similar procedure with another model sentence: Mass Hogan offered a red handkerchief to Marc and Justin. Once more, we'll supplant Justin with a pronoun. In the above model, are Marc and Justin subjects or articles? They're objects. They got the activity. They were offered the handkerchief. Additionally, they follow the relational word to and are the object of the relational word. In this manner, we need to supplant Justin with an item pronoun. Since I'm Justin, this would be my sentence: Mass Hogan offered a red handkerchief to Marc and me. Numerous individuals figure Marc and I would be the right expression for that sentence. Nonetheless, that would be a pronoun case blunder. Keep in mind, I must be utilized as a subject and me must be utilized as an article. On the off chance that you were composing the past model sentence about me, you would compose: Mass Hogan offered a red handkerchief to Marc and him. Since you are supplanting an item with a pronoun, you need to utilize an article pronoun. The ACT will in general utilize compound subjects or articles in questions that test pronoun case on the grounds that the right answer frequently sounds wrong to us. So is there a system that empowers us to all the more effectively distinguish pronoun case blunders in sentences with compound subjects or items? Totally!! He didn't generally offer me his red handkerchief. ACT EnglishStrategy On the off chance that you see a compound subject/object, cross out the other thing and. For compound articles, the sentence should even now be linguistically right. How about we attempt this methodology with the past model: Mass Hogan offered a red handkerchief to Marc and me. This sentence presumably sounds less ungainly to you. Doubtlessly, you would have the option to recognize a pronoun case mistake on the off chance that you saw a sentence that read, Mass Hogan offered a red handkerchief to I. In the event that you do something very similar with a compound subject, the sentence will be linguistically right on the off chance that you additionally change the action word from plural to particular, because of subject-action word understanding. Remember that the solitary and plural types of an action word can be the equivalent. Presently we'll utilize the cross-out technique with a compound subject to help decide whether there's a pronoun case mistake. Here's our model sentence: Him and Joe were conversing with the clerk. In the wake of intersection out the thing and, we're left with Him were conversing with the clerk. Once we change the action word to particular, this is our sentence: Him was conversing with the clerk. Now, you can likely make sense of if there's a blunder, however we should adhere to the principles. In the sentence, would him say him is a subject or an item? It's a subject since he was doing the activity. Along these lines, we should utilize a subject pronoun. In the wake of connecting a subject pronoun to the first sentence, this would be the right form of the model: He and Joe were conversing with the clerk. Presently we'll apply what we've figured out how to an inquiry from a real ACT. Genuine ACT English Example So how would we decide whether there is a pronoun case blunder? In the first place, how about we utilize our system and cross out and her cousin. We're left with her had organized. Does that look right to you? Presently, how about we decide whether her is a subject or item. All things considered, her ought to be a subject since she's doing the activity. She had done the organizing. At that point, after we plug the remainder of the compound subject go into the expression with a subject pronoun, we have she and her cousin had organized. The right answer is C. Who Vs. Whom Occ

The Outsiders- Dally

Dallas â€Å"Dally† Winston: Social Clique: Greasers Age: 17 Status: Deceased * Reason-Provoked police to shoot him since he got a warmer out. Capacities/Strengths: Street brilliant, realizes how to utilize a wide range of weapons like firearms, cutting edges, and so on. Common conceived pioneer; Strong character; great warrior; cliché â€Å"bad boy†. Harder, colder and meaner than rest of the greasers. His folks were extremely oppressive of him Criminal Past:  â€Å"The genuine character of the gang,† Dally was captured his first time at the time of ten.He went through three years on the â€Å"wild side† of New York and likes to let out some pent up frustration in posse battles. He is the most risky individual from the bundle, however he is as yet a piece of their greaser â€Å"family. Appreciates violating laws. Known for burglarizing a great deal of stores. Character Traits: Dallas Winston apparently is savage, solidified, and typically deficient wi th regards to worry for other people. These perceptions are totally evident. He is likewise discourteous, foul, furious, and ordinarily childish. He regularly discovers entertainment to the detriment of others, and is revoltingly rude to most everybody, particularly young ladies that he doesn't know.Typically, he gets himself very detached with the assessments of others. Dillydally has no regard for anybody, particularly grown-ups and authorities of the law. Secondary school Dropout. Blows up effectively and is intellectually insecure. He barely ever lets any feeling other than outrage appear. Occasions: After the Johnny Cade executing a soc occurrence, it was educated that Dallas Winston helped Ponyboy Curtis and Johnny get away and send them to a surrendered church. He additionally gave them a firearm and some cash for purchasing staple goods. This additionally means Dallas wrongdoings by concealing a criminal.Also known to bug so young ladies prior that night. He helped the other two children on sparing the kids from the baffling church fire and harmed his arm severely; he was in a decent condition contrasted and his pal, Johnny. He later got away from the medical clinic by undermining an attendant with an exceptionally huge sharp edge so as to join a thunder. In the wake of watching Johnny Cade’s lamentable demise, it was found out that he went insane and ransacked another store. This provoked the police to show up, and in the wake of seeing the enormous firearm that he had, he was shot somewhere near the police. In the wake of looking at the raits of Dallas Winston, we are almost certain that Sabrina will make him less extreme, mean and merciless with others. Sabrina will regard the law regardless and will help other people to regard it as well. Despite the fact that Sabrina may not be that road shrewd, she is very book brilliant and may likewise show Dallas a few aptitudes and habits. View on him after death: After perusing Ponyboy Curtis grant ge tting English task, (which occurred after the entirety of this occurred) we would now be able to see that Dally was something beyond a lawbreaker. Falter was a misconstrued poor soul like numerous other group individuals during the time.It wasn’t his deficiency that he was intense, the encounters that occurred in his life made him that way. I am almost certain that he wouldn’t like any other person to be that way. We likewise discover that Dallas felt defensive of an individual, perished greaser, Johnny Cade. Johnny likewise appreciated Dallas a great deal, and saw him as a legend. A few people believe that Johnny was all that made a difference to Dally. Truth be told, Johnny's life isâ soâ valuable to him that he doesn't figure he can live without Johnny. Horse manages his misery over Johnny's demise by imagining Johnny isn't dead, yet Dally snaps goes on a hard and fast â€Å"suicide mission†.

Review of Annie Dillards Healing Vision Essay - Life is a Continuous Cycle

Review of Annie Dillard's Healing Vision Essay - Life is a Continuous CycleThe first Annie Dillard's Healing Vision samples essay I read in the Morning Review, I thought it was all over the place. I loved the transitions from some pages to others, and the thought processes in the passages that started out fancy, ending in poignant reflections on life. But the transition between some of the points, a little too smooth for my taste, left me somewhat unsatisfied. That's not to say that some points were weak, but the smoothness of some of the transitions caused my attention to wander.The author explores many different ways to express gratitude and joy in your daily life. At times, she seems to assume a 'here's how I feel' attitude. I really like her approach, but I also wonder if she is writing it for you are writing it for her. I believe the latter, because in some places, the reader is encouraged to write in her own words, in the way she feels most comfortable. But, on the other hand, I also wonder if she is making you question how you feel every day because it's a private thing and no one else has the right to know it.In the end, I did come away feeling satisfied with her day to day life and spirituality. For example, she states that we have the power to influence our future in so many ways. She says we are able to choose how we present ourselves, how we treat others, how we treat ourselves, what we eat, and when we eat. All of these things, she says, can determine the life we live. She writes:'What do you want to make of your life? What makes you happy? What makes you sad? How did you learn to be happy, sad, or tired? What do you need?The essay, 'Life in a Nutshell' shows us that we are a continuous cycle of life. Each of us has something unique to offer the world, and it is through the actions of others that we learn and experience joy and sadness, anger and love. Her point is that we are all aware of the fact that we all have something special to offer each o ther and that our choices and reactions to that reality determine the quality of our lives.She is also concerned with the spirit, the essence of who we are, and how that can be reflected in our lives. For example, in one passage, she quotes her mother's inspiring words, which helped shape her beliefs about life and living. She writes:'We are all connected. We have to be here to help each other move forward in the great plan of God. That's why we're here.I hope you will give Annie Dillard's Healing Vision samples essay a try, but be prepared to leave your assumptions at the door. I really enjoyed the book, but there were parts I really enjoyed and parts I did not, including a discussion of being a Mormon and how it affected her daily life and thinking, but it did get boring after a while. But the quality of her writing and insights are truly worth the investment, and I can definitely recommend it to anyone who wants to know more about their personal spirituality and what they can do to better themselves and the world around them.

Essay On Police Discretion - 1053 Words

Police Discretion is one of the many tool officers have a choice to use when making decision in enforcing the law. Officer have the option to use discretion were the officers see fit. They do not have to issue a citation or arrest in many cases a warning many be justified. Many of the outcomes could be determine by several factors which include the subjects attitude, the crime and the person past history. In some cases, a subject’s social status and financial status in the community have also have played a role in the in an officers desceane. But it is ultimately up to the officer to make the final call. Police discretion can be described as the officers free well to make decision based on the crime. The decision not invoke legal†¦show more content†¦But there are now way officers could legally enforce the law to the fullness because then everyone would be in violation of some law. The justice system could not sustain the work load. Some laws are out dated and There is not enough man power to sustain the work load. But officers are governed by law and imitative policy. In some cases, law is set up that an officer is limited to certain levels desecration can be utilize and the officer must take action. In the case of domestic violence. officers must separate the parties and if physical evidence is present the officer must arrest. Law enforcement agency have set up ethical standard that an officer must to abide by. The standard is supposed to a guide to protect the officer from fearless law suite, but in fact are set up to protect the agency. But many police officer has found ways to get around policies and guideless and stay within their boundaries. an efficient officer manages time resources and energy. Officer have limited resources in some department and rely on discretion to handle the situation. The length of time to arrest will take other call for service that demands police attention. Officer are supposed to handle a call in an effective manor discretion plays a huge part in that. Discretion could be utilized as an efficiency tool to manage the time of an officer on a call. mandatory arrest. Use of force Taser or death use of fire arms every situation isShow MoreRelatedPolice Discretion Essay1489 Words   |  6 PagesIn this essay a discussion will be explored about the benefits and problems associated with police use of discretion. Which current policing strategies have the most potential for controlling officer discretion and providing accountability, and which have the least, and why is that the case? And finally, how might these issues impact the various concerns facing law enforcement today? Police behavior is different across all communities. In fact, how police react to combat crime is affected by theRead MorePolice Discretion Essay2798 Words   |  12 PagesPolice Discretion April 20th , 2008 One aspect of the criminal justice system that has been debated for many years is that of police discretion. Police discretion is defined as the ability of a police officer, a prosecutor, a judge, and a jury to exercise a degree of personal decision making in deciding who is going to be charged or punished for a crime and how they are going to be punished. This basically is saying that there are situations when these law enforcement officers have to use theirRead More Police Discretion Essay1354 Words   |  6 PagesPolice Discretion Police discretion by definition is the power to make decisions of policy and practice. Police have the choice to enforce certain laws and how they will be enforced. â€Å"Some law is always or almost always enforced, some is never or almost never enforced, and some is sometimes enforced and sometimes not† (Davis, p.1). Similarly with discretion is that the law may not cover every situation a police officer encounters, so they must use their discretion wisely. Until 1956, peopleRead MoreEssay on Police Discretion1425 Words   |  6 PagesPolice Discretion Discretion, uncertainly, and inefficiently are rampant and essential in criminal justice. Nobody expects perfection. That would neither be good nor fair. Justice is a sporting event in which playing fair is more important than winning. Law enactment, enforcement, and administration all involve trading off the possibility of perfect outcomes for security against the worst outcomes. Policing is the most visible part of this: employees on the bottom have more discretion thanRead MoreEssay on The Discretion of the Police831 Words   |  4 Pages In this paper, I will be writing about Police Discretion. I will start by defining Police Discretion then briefly discuss the use of discretion in domestic disturbances, minor misdemeanors, and traffic enforcement. I will also discuss the application of police discretion, the provisions it uses and how it is currently practiced. At the end of these brief descriptions, I will then present the myth that exists in regards to police discretion. And finally, I will end this paper with my personal opinionRead MoreEssay on Police Officer Discretion1068 Words   |  5 PagesDiscretion of a police officer is the subject I would like to tackle. In this paper I will discuss the issues I have with the discretion, the problems with these discretions I have, and how some officers may use discretion to their advantage. By the conclusion of the paper the reader will be educated on the subject of discretion and the issues facing it. Discretion is defined by Pollock (2010) as, â€Å"having the authority to choose between two or more courses of behavior. Law enforcement professionalsRead MoreEssay on Proper Use of Police Discretion2124 Words   |  9 PagesProper use of discretion is probably the most important measure of a police officer or department. -- Rich Kinsey (retired police detective) Police officers are faced each day with a vast array of situations with which they must deal. No two situations they encounter are ever the same, even when examines a large number of situations over an extended period of time. The officers are usually in the position of having to make decisions on how to handle a specific matter alone, or with littleRead MoreEssay on Police Abuse of Discretion2738 Words   |  11 Pagesthis bad. I dont know what I did to be beat up. Rodney King, March 3, 1991. Police Brutality has been a long lasting problem in the United States since at least 1903 when police Captain Williams of the New York Police Department said the phrase, There is more law at the end of a policemans nightstick than in a decision of the Supreme Court. In the 1920s the Wichersham Commission had a number of instances of police brutality. Many of these included the use of the third degree (beating to obtainRead MorePolice Discretion and Corruption Essay example1298 Words à ‚  |  6 PagesThe Fine Line between Police Discretion and Corruption Abstract In today’s law enforcement agencies there is a fine line between discretion and corruption. Imagine that you are a police officer, you pull over a car that you suspect is driven by someone who has had too much to drink. Upon reaching the window you find that it’s an old friend from school. Do you take him to jail or do you take him home? Police officers have the power to make this decision. In the world of the officer this couldRead MorePolice Discretion: Necessary or Unfair? Essay1092 Words   |  5 PagesIntroduction Officer Discretion is defined as â€Å"the freedom to decide what should be done in a particular situation† (dictionary). Therefore, in the police department, the term â€Å"officer’s discretion† is one that allows a police officer to make a judgment call during several situations. It is an officer exercise that is used a lot more than citizens think. Officer Discretion is not something that can be explained in one simple definition. Officer discretion is variable, depending on the officer and

Spooky Dry Ice Fog Halloween Jack-o-Lantern

You can make spooky fog come out of your Halloween jack-o-lantern using a little dry ice. Heres how you do it plus a trick for getting the best effect. Spooky Jack-o-Lantern Materials Basically, all you need is a carved jack-o-lantern, dry ice, a container, and water. Warm water is more effective than cool or room temperature water. PumpkinTall cup or glassDry iceWater Lets Get Started! Okay, first you need to cut around the top of the pumpkin so you can scoop out the seeds and other pumpkin guts. If you are rushed for time, you can skip this step, but its easier to carve a clean pumpkin.Carve a face or design into the pumpkin. Keep in mind, carbon dioxide fog sinks, so more fog will flow out of the mouth of your jack-o-lantern than through its eyes. If you make the mouth relatively small, you usually can get fog to flow through the nose and eyes pretty well.When you are ready for the display, set a tall container full of water inside the jack-o-lantern. Try to find a can or glass that is taller than the eyes of your jack-o-lantern, since that is the trick for getting fog to flow through the whole carving.Drop a piece of dry ice into the water. Replace the top of the pumpkin. You want the lid to fit tightly so there wont be air currents dissipating the fog.You can add more dry ice over time.

Head Used in Idioms and Expressions

The following idioms and expressions use the noun head. Each idiom or expression has a definition and two example sentences to help understanding of these common idiomatic expressions with head.   Able to do something standing on ones head Definition: do something very easily and without effort Hes able to count backward standing on his head.Dont worry about that. I can do it standing on my head. Bang your head against a brick wall Definition: do something without any chance of it succeeding Ive been banging my head against a brick wall when it comes to finding a job.Trying to convince Kevin is like banging your head against a brick wall. Beat something into someones head Definition: teach someone something by repeating it over and over again Sometimes you just need to beat grammar into your head.My father beat the importance of kindness into my head. Bite someones head off   Definition: criticize someone strongly Tim bit my head off last night at the party.Dont bit my head off just because I made a mistake. Bring something to a head   Definition: cause a crisis to happen We need to bring the situation to a head to get a resolution.The immigration situation brought the political crisis to a head. Bury ones head in the sand   Definition: ignore something completely Youre going to have to face the situation and not bury your head in the sand.He chose to bury his head in the sand and not confront her. Cant make heads or tails out of something Definition: not be able to understand something I hate to admit that I cant make heads or tails out of this math problem.The politicians cant make heads or tails out of the current employment crisis.   Drum something into someones head Definition: repeat over and over until someone learns something I had to drum German grammar into my head for two years before I could speak the language.I suggest you drum this into your head for the test next week. Fall head over heels in love Definition: fall deeply in love She fell head over heals in love with Tom.Have you ever fallen head over heels in love? From head to toe Definition: dressed or covered in something completely Hes dressed in blue from head to toe.Shes wearing lace from head to toe.   Get a head start on something Definition: begin doing something early Lets get a head start on the report tomorrow.She got a head start on her homework immediately after school. Get your head above water Definition: keep going in life despite many difficulties If I can find a job Ill be able to get my head above water.Study these pages and youll get your head above water. Get someone or something out of ones head Definition: remove someone or something from your thoughts (often used in the negative) Im really upset that I cant get her out of my head.She spent three years getting those experiences out of her head. Give someone a heads start Definition: let someone else begin before you in  a competition of some kind Ill give you twenty minutes heads start.Can you give me a heads start? Go over someones head Definition: not be able to understand something Im afraid the joke went over her head.Im afraid the situation goes over my head.   Go to someones head Definition: make someone feel better than others His good grades went to his head.Dont let your success go to your head. Stay humble. Have a good head on your shoulders Definition: be intelligent Shes got a good head on her shoulders.You can trust him because hes got a good head on his shoulders. Head someone or something off Definition: arrive before someone or something else Lets head them off at the pass.We need to head the problem off. Hit the nail on the head Definition: be exactly right about something I think you hit the nail on the head.His answer hit the nail on the head. In over ones head Definition: do something that is too difficult for a person Im afraid Peter is in over his head with Mary.Do you ever feel that youre in over your head? Lose your head Definition: become nervous or angry Dont lose your head over the situation.She lost her head when he told her he wanted a divorce. Learn more idioms and expressions in English with resources on the site, including stories with multiple idioms and expressions in context.

journeyhod The Inward Journey in Joseph Conrads Heart...

Inward Journey in Heart of Darkness Heart of Darkness is a book about one man’s journey into the depths of the African Congo. He travels to a place where, ’the changes take place inside’(Conrad 15). For a man named Kurtz, his journey went deeper into Africa then he could have ever expected. Kurtz’s journey into Africa ended up being a journey into the darkness within himself. At the beginning of the journey, Kurtz was a good man who believed in bringing civilization to Africa. You see some of Kurtz’s good intentions in a lot of his writings. When Marlow was reading them, he said, ’†¦He began with the argument that we whites, from the point of development we had arrived at, ‘must necessarily appear to them (savages) in the†¦show more content†¦When the Russian was talking to Marlow, he said, ’I offered to go back with him. And he would say yes-and then he would remain-go off on another ivory hunt-disappear for weeks-forget himself amongst these people-forget himself-you know’(Conrad 56). Once Kurtz got into the wilderness, he spent a lot of time by himself. Even when the Russian offered to go with, Kurtz would still go off on his own to do his ivory hunting. Marlow even saw the isolation in Kurtz’s life. He said, ’There was nothing either above or below him-and I knew it. He had kicked himself l oose of the earth. Confound the man! he had kicked the very earth to piece. He was alone’(Conrad 65). Marlow knew that Kurtz was alone in his life since he lived in the wilderness. He knew that no one really knew who he really was, ’He was alone’(Conrad 65). Although Kurtz was alone, that loneliness helped him in the end. Through isolation, Kurtz was able to see who he really was. The main place where Kurtz finds himself is on his deathbed. Marlow says, ‘But the wilderness had found him out early, and had taken on him a terrible vengeance for the fantastic invasion. I think it had whispered to him things about himself which he did not know, things of which he had no conception till he took counsel with this great solitude-and the whisper had proved irresistibly fascinating’(Conrad 57). Marlow is saying that since Kurtz has been in the wilderness,

Home And Writing Resources And Strategies For Essay Writing

Skip to main content Writing Project Writing Program NEWSTUTORINGRESOURCESBLOGSTAFF HOME / WRITING RESOURCES / STRATEGIES FOR ESSAY WRITING / Essay Structure Writing an academic essay means fashioning a coherent set of ideas into an argument. Because essays are essentially linear—they offer one idea at a time—they must present their ideas in the order that makes most sense to a reader. Successfully structuring an essay means attending to a reader s logic. The focus of such an essay predicts its structure. It dictates the information readers need to know and the order in which they need to receive it. Thus your essay s structure is necessarily unique to the main claim you re making. Although there are guidelines for constructing certain classic essay types (e.g., comparative analysis), there are no set formula. Answering Questions: The Parts of an Essay A typical essay contains many different kinds of information, often located in specialized parts or sections. Even short essays perform several different operations: introducing the argument, analyzing data, raising counterarguments, concluding. Introductions and conclusions have fixed places, but other parts don t. Counterargument, for example, may appear within a paragraph, as a free-standing section, as part of the beginning, or before the ending. Background material (historical context or biographical information, a summary of relevant theory or criticism, the definition of a key term) often appears at theShow MoreRelatedStudy Guide1489 Words   |  6 PagesContact /Instructional hours: 45 (45 Theory) Prerequisite(s): GS1145: Strategies for the Technical Professional or equivalent -1- Composition I SYLLABUS COURSE SUMMARY COURSE DESCRIPTION This course examines phases of the writing process, with emphasis on the structure of writing and techniques for communicating clearly, precisely and persuasively. MAJOR INSTRUCTIONAL AREAS 1. Writing Process A. Paragraph and essay structure and function B. C. Reflection and prewriting Outlining Read MoreLearning How to Write Effectively775 Words   |  4 PagesThroughout this essay I have learned more than I have in my four years of high school English. Being able to learn so much information in such a little time was amazing to me. I learned different kind of rhetorical styles to write in, what each ones purpose is, how to have online discussions with other peers and lastly I learned how to improved my writing skills in general. A major lesson that I learned was to use different rhetorical styles when writing to help make your paper make more sense andRead MoreEssay about What I Have Learned in My English Writing Class1064 Words   |  5 Pagessuch things as: how to write an essay and how to improve on essays that I have already written, how to locate and composite better research through the use of numerous resources found at the campus library, the internet, and the â€Å"Common Sense† textbook, how to cite research, examples, and quotations properly within the contents of my research paper as well as document it accurately according to MLA standards. Through the exploration of the â€Å"Subjects and Strategies† textbook, I have learned nine differentRead MoreObtaining An Intermediate English Language Level Knowledge And Skills1750 Words   |  7 Pagesintermediate writing level, students will have acquired the ability to write at least complete paragraphs, using topic sentences, supportin g details, examples and concluding sentences. They will have also acquired the formatting skills used to write an essay. They will have developed an ability to put their own ideas into words. They will have demonstrated their ability to conduct at least minimal research. These skills and are needed to be able to advance to the next level of writing a researchRead MoreDialyzer Persuasive Essay1523 Words   |  7 Pages1. What is the argument you will be addressing in your persuasive essay? Explain how the argument is derived from your major, the major you are considering pursuing, or your field of work. Response: In the persuasive essay, the argument will focus on the disadvantages of reused dialyzers in clinic settings. Currently, I work as a dialysis technician for an organization who still practice dialyzer reprocessing. Last decade, I ve been fortunate enough to float around clinics to assist with patientRead MoreCryptography1082 Words   |  5 Pagesfields in which statistics finds applications. Topics include: summarizing data, probability, normal and binomial distributions, hypothesis testing, confidence intervals and correlation. This is a writing intensive course in which students write essays totaling 1200 word (minimum). Students’ essays must be maintained in a folder and may be used for college assessment purposes. Required Text and other Materials: Stat Basics by F. Selcen Kilinc, second edition. Besides the text, a graphingRead MoreMy Lesson Plans : Learning Needs And Interests By Using The Information1142 Words   |  5 Pages My lesson plans demonstrate the knowledge I gained about their specific learning needs and interests by using the information I obtained from CLIP step two. I was the first person to get ahold of the writing pieces so they had yet to be corrected so I was able to see where the students needed most help. Therefore, I based my lessons off of it. I chose to choose a mentor text that would spark their interest. In a previous education class I witnessed the book being used with students and they lovedRead MoreEducational and Psychological Assessment1283 Words   |  6 Pagesalso participate in designing solutions to be implemented both in school and at home. Classroom teacher The teacher provides all important information including work samples. He or she also discusses the student’s classroom performance compared to his or her peers and also gives information regarding the student’s overall classroom and academic behavior. The teacher will also assist in developing intervention strategies to enable the student reach his or her academic, behavioral and socio-emotionalRead MoreAs part of students IEP resource program and RtI services, I provide instruction for the1400 Words   |  6 PagesAs part of students IEP resource program and RtI services, I provide instruction for the development of written expression, as evidenced by my Professional Growth Experience #2. My methodology for writing instruction has evolved dramatically. Now I see each student as an individual somewhere on the path to independent â€Å"author.† I work to meet each student’s learning need at their level. Currently, students work at their own level and I pr ovide individual or small group mini-lessons to support weakerRead MoreWhy Is Literacy Is A Secondary Goal?1388 Words   |  6 Pagesfocused does not mean that literacy is a secondary goal; it means that STEM concepts are integrated into the literacy equation for our students. Literacy encompasses three components for students; Reading Workshop, English Language Arts (ELA) and Writing. These subjects will be taught as a block, particularly in the early grades when students are progressing from learning to read, to reading to learn, so that students have more opportunities to link the concepts together. One of the key characteristics

COMPOSTING AND THE GROCERY INDUSTRY The Following Bulletin Was Prepare Essay Example For Students

COMPOSTING AND THE GROCERY INDUSTRY The Following Bulletin Was Prepare Essay d from Grocery Industry Committee on Solid Waste October 24, 1991 EXECUTIVE SUMMARY Solid waste composting is an important component of an integrated solution for solid waste management. Composting can divert organic, compostable materials, not otherwise recycled, from the solid waste stream and convert them into a useful product. Composting is environmentally sound, technically and economically feasible and meets local waste management needs. This report, from the Grocery Compost Task Force to the Grocery Industry Committee on Solid Waste (GICSW), is intended to establish composting as a viable and sustainable component of an integrated solution for solid waste management. To do this the industry supports the development of composting systems for grocery manufacturers and retailers, and the development of the supporting infrastructure. Composting can handle from 30 to 60 percent of all municipal solid waste, including food waste, yard waste and paper and paperboard waste. The grocery industry is committed to a high level of product stewardship. This commitment includes the environmentally sound management of wastes generated at the retail levl as well as wastes from grocery products after they have been sold and used by consumers. Much of this waste is organic in nature and landfilled. From a product stewardship perspective the grocery industry believes that composting is a more environmentally sound management practice than disposal for managing these wastes. While single stream and segregated stream composting may be more readily available for many manufacturers and retailers own waste, MSW composting is an attractive alternative for waste created by consumers. This report focuses on grocery retailer composting programs, but will also address goals and programs for manufacturers. Food waste plus wet and waxed corrugated from retailers alone accounts for 6.6 million tons per year of waste that could be composted rather than discarded, which is nearly 4 percent of all municipal solid waste (MSW). Disposal of those wastes costs the grocery retailers $482 million per year, eating up the pre-tax profits from $34 billion of grocery retail sales. All food waste produced directly by manufacturers and retailers, as well as home food waste produced by grocer shoppers, comprises nearly 20 percent of the entire grocery industrys wastes. On a store level, over 90 percent of the solid waste is deemed by this task force to be most representative of a typical store, produce 43 percent of their waste as food waste. Almost all corrugated is recyclable or compostable. 30 percent of the corrugated produced by a grocery store is either wet or waxed, precluding its recyclabiliy. Composting can achieve important benefits for the grocery industry including:1. Meeting the demands of grocery customers who are demanding more environmentally sound and responsible ways of managing solid waste; 2. Proactively controlling waste disposal tonnage and expenses; 3. Supporting governmental initiatives for landfill diversion and material recovery; 4. Encouraging recycling of other materials; and 5. Making the best use of natural and man-made resources by converting organic waste into compost instead of landfilling them. Each grocery industry facility should evaluate how best to handle its compostable waste. As detailed in the report, there are several possible approaches to handle mixed organics from the solid waste stream. Regardless of the approach, it is important for the industry to help establish a composting infrastructure. Market development is a key element of this infrastructure and the grocery industry supports market development initiatives. Depending upon the compost program, compost processors may require or prefer source-separated homogeneous food wastes to obtain maximum control over end-product quality. Source-separated materials may have greater value to the end user because of the densification and readiness for processing, and therefore may lead to lowest collection and processing costs for the generator. For grocery retailers, this report focuses on segregated stream composting. Because the industry can generate a source-separated product, free of harmful wastes and relatively free of inert materials, it can easily be integrated into whichever composting program is most likely to be available locally. This report explains the various ways to handle, collect, transport and process grocery store wastes for composting. In general, the GICW recommentds:* Collection of compostables in dedicated barrels;* Pickup and transportation of the compostables either by loading barrels into a truck or by emptying the barrels into a dedicated dumpster or compactor for collection by a hauler;* Composting at the best locally available site; and* Careful training of store employees to maximize participation and minimize contamination. Several specific recommendations addressing issues such as economic analysis, health issues, facility flexibility and recommended implementation steps are included. This report also discusses Municipal Solid Waste (MSW) composting. MSW composting, as described here, refers to the composting of residential and commercial separated mixed organic waste, with the recyclables and other noncompostable materials removed. Separation may occur at curbside or the waste may not be transported by conventional waste vehicles to a central site for the site separation of compostable materials from noncompostable materials. There are 15 MSW composting facilities currently available in the U. S. Another 150 are in various stages of planning or development (a new MSW facility can take 3-4 years to site, build and become operational). Twelfth Night - Analysis Of Fools Essay) Thus, even for a large chain that generates a relatively smaller percentage of food waste, the waste actually being disposed is mostly compostable. This task force believes that the composition shown for small chains (Exhibit D) is most likely to represent the composition of most typical retail grocery stores, excluding distribution and warehousing operations.Accordingly, it is significant that such a large percentage-43 percent- of this waste is compostable food waste. From a waste management perspective, recycling of food waste via composting at the retail level is as important as recycling corrugated boxes. The FMI composition survey did not differentiate between recycled, wet or waxed corrugated. Based on a sampling of three grocery stores in 1991, 70 percent of the corrugated containers are compostable (Exhibit E). These statistics enabled the task force to estimate the volume of compostable food waste, wet and waxed corrugated produced by grocery retailers at 6.6 million tons per year. * The conclusion is that the grocery industry as a whole is a large producer of wastes that are potentially very compostable. The compostable food waste and corrugated alone from grocery stores comprise nearly 4 percent of all municipal solid waste (MSW):* Retail grocery food waste, compostable wet and waxed corrugated /all MSW (EPA, 1990) = 6.6 million tons / 179.6 million tons =3. 7 percent.Financial Significance of Compostable Wastes Futhermore, disposal of these wastes is increasingly expensive. The National Solid Waste Management Association (NSWMA) has not completed its recent national landfill tip fee survey. However, extrapolating from the 1988 national average tip fee to 1991 based on the recent FMI disposal expense survey yields an average tip fee of $58 per ton for landfills. Tip fees for incinerators may be significantly higher. After adding a conservative hauling charge of $15 per ton, grocery retailers alone are paying $482 million each year to dispose of their compostable wastes:* 6.6 million tons per year of compostable wastes X ($58/ton tip fee + $15/ton hauling fee) = $481.8 million/year in grocery retailer disposal expense. To cover the expense needed to pay for their $482 million per year disposal cost of compostable wastes, grocery retailers must, at an FMI-estimated pre-tax net profit rate 14.3 percent of sales, sell $33.7 billion in groceries:*$481.8 million disposal expense / 1. 43 percent pre-tax net profit = $33.7 billion in sales. Because individual grocery manufacturers have such product-specific waste streams, a similar expense for the industry overall is difficult to estimate. However, it is clear that, for retailers and manufacturers, the cost of disposal is spiraling upward. FMI documented a 26.6 percent increase in disposal costs for its members in 1988 and a 29.2 percent increase in 1989. This is undoubtedly one of the fastest growing expense items for manufacturers and retailers. It is interesting to note that by simply recycling corrugated boxes and composting all compostable wastes, a grocery store can reduce the amount of waste being landfilled by approximately by 89 percent (Exhibit D). The Composting Option Composting grocery store waste is an attractive option since this waste is consistent in quality and quantity. These materials compost readily and are especially effective when co-composted into existing programs with yard waste, wood waste, manure, with other clean corrugated. However, they are compostable and can provice necessary bulk to the composting process. By supporting and participationg in local composting operations, the industry can serve to encourage broad-based development of composting as an integral part of local solid waste management. Initially, pilot projects could serve as working examples that composting can be accomplished successfully in order to reduce the landfilling of grocery industry wastes. While grocery manufacturer and retailer wastes may be composted in a segregated stream process, MSW composting is an important option for the wider range of organic materials that are produced by other businesses and by grocery consumers.4. 0 GROCERY INDUSTRY OBJECTIVES The grocery industry can set an example for the community by practicing sound recycling and composting activities. Some significant objectives that the grocery industry can achieve by composting are: 1. Meeting demands of grocery consumers that stores and manufacturers be environmentally responsible; 2. Proactively controlling waste disposal tonnage and disposal expenses, which are increasing rapidly; 3. Supporting EPA, state and local government initiatives for landfill diversion and material recovery; 4. Encouraging and enhancing recycling of other recyclable materials, such as plastic, wood, glass and metal through improved separation; and 5. Making the best use of natural and man-made resources by converting organic waste into compost instead of landfilling them.Downloaded from Recycling: America BBS (818) 902-1477

Effective Security Management Butterworth -Myassignmenthelp.Com

Question: Discuss About The Effective Security Management Butterworth? Answer: Introduction The IT services can prove beneficial to any operations, it can flourish the business growth as well as the marketing share of the entire company. The cloud technology can add more benefits to their services. The report will, however, discuss the threats, vulnerabilities as well as the security features on diminishing those risks. Thus the IT services can give them the competitive edge and these factors will be broadly discussed in the report. Review in regards to the financial services The risks associated with the financial services must be assessed accordingly and should act upon it responsively. The systematic risks The systematic risks are typically those risks on which the individual and the organisation has no control. The risks that are associated with systematic risks are war, interest rates and the recession. All these risks generally take place due to the external factors and these factors can prove disastrous to any industry and o any enterprise to a greater extent (Wu Olson, 2015). The risks are divided into- market risk, purchasing risk, and the interest rate risk. No one has any clue for the following risk. The Unsystematic risks The unsystematic risks are the risks which are under control and can be diminished within time, the risks can be managed well by the employees and the executives and the managers of the company. The unsystematic risks are liquidity risk, operational risk and the financial risk (McNeil, Frey Embrechts, 2015). The effect is minimal compared to the systematic risks which are beyond control. Relevant risk The relevant risks are those risks that can be controlled, thus the unsystematic risks are considered as the relevant risks. The risks generally involve the regulatory risks, legal risk, solvency risk and the operational risk (Lam, 2014). These risks must be detected at first, then they should be assessed accordingly and lastly, they should be controlled. Strategic risk Aztek if not take a proper decision and this faulty decision and faulty strategy can lead to project failure and ultimately can lead to delay in project deadline. The project failure can lead to and reputation of the company (Chance Brooks, 2015). Thus it can affect the IT services severely. For this reason, a proper decision must be made, the right strategy can save a lot of money and protect the reputation of the enterprise. Market risk The price of the products if gets increased can affect any organisation adversely and Aztek is no exception. The market risk is correlated with the financial risk, market risk, equity risk and the interest rate risk (Chance Brooks, 2015). The market risks get aroused due to the abnormal price rise of the resources and the commodities. Credit risk The credit risk arouses if the lender gives money to the borrowers and borrowers fail to repay the loan somehow. The risks arise when the lender sends the money and borrowers fails to meet the expectation of the lender. In this case, the lender loses all the money and the interests along with it. All the countries' legal compliance is almost same and Australia should follow the compliance as well. This legal compliance can help them to run the business in well-secured manner and also fast (Bromiley et al., 2015). The external risks can prove a disastrous effect on the enterprise and can the threats and the risks can be augmented. The internal risks within the enterprise are- The transparent techniques and procedures follow through The communication procedure Aztek must adopt some advanced strategies to meet the goals of the company, should act proactively so that the companys projects can get executed with lesser risks and lesser hassles. The employees should take the approach to educate his employees as the employees if have the required knowledge to defend the threats and the vulnerabilities on the projects the company can be greatly furnished (Sadgrove, 2016). They too adept with the IT services they are desiring. The market shares of Aztek and the core business activities can furnish as a whole. Government regulations Australias federal body have applied rules and policies and every organisation must follow those rules to get the productivity benefits. Even Aztek can carry out their financial services in more proficient manner. They can also carry out business activities more ethically. Thus they should act energetically and must follow these rules (Sadgrove, 2016). The rules if followed can benefit them as well as their clients. The parameters that must be followed are- The rules and the policies must be revised thoroughly and only based on that they must take the best decisions that can help to gain the financial benefits as well as clients appraisal. They must look upon the policies as that can help them in conducting the business operations. The risks that have the possibility to incur must be assessed as soon as possible and based on that the financial risks must be assessed and properly mitigated timely otherwise the threats and the risks can spread their wings and can make a devastating effect (Bolton, Chen Wang, 2013). iii. Aztek must consider the best solutions possible that it can help them to run the business operations without any hassle, thus company's monitory losses can be checked, the reputation can be protected. Best practices Aztek must follow the best practices that can benefit them in the long run. The challenges that Aztek faced must be well noticed by Aztek and Aztek must discuss all the aspects of IT services with the investors and the stakeholders for the best possible outcome. The report showcases all the benefits of the IT services (Bolton, Chen Wang, 2013). Along with the benefits, they must focus on the security model via which they can get the maximum productivity. Review of project along with the current security measures The IT services that Aztek has planned to conduct are the installation of the application server, the proper management system of the desktop. Aztek also has planned to perform the network configuration as well. Aztek needs to consider the various parameters of the IT services and the risks associated with it as that can help them to conduct the business activities in the more flourished way (Ali, Warren, Mathiassen, 2017). There are various strategies that they have planned that help them in coming future. The stakeholders involve the The government agencies must work in collaborate manner and should work in related to the outsourcing of IT services The management team of Aztek iii. The staffs of Aztek The clients of Aztek The investors of Aztek Analysing threats, vulnerabilities and the final outcome Like every other organisation, Aztek should have an effective strategy to defend the threats, vulnerabilities of the enterprise and implement a security model so that they can effectively carry on their business activities in the agile and effective way. In this way Aztek can get the desired outcome they want, the productivity of the company can be greatly embellished due to the security model. The threat and the vulnerabilities removal can facilitate the entire Aztek and Aztek's clients. Aztek deals with clients of entire Australia, they deal with the financial activities too (Rittinghouse Ransome, 2016). Thus security is a great concern and they must be careful about the data as is those data got breached they can get into trouble. That is why they must assess the threats at first and then applying suitable solutions must remove the risks and the threats incurred. Aztek should know that the risks if not get mitigated in time can create havoc. The entire system and the database can get threatened by the malicious activities of the hacktivists. This can lead to a huge lot of money (Choo, 2014). This can affect their reputation to the utmost. Thus they must implement a security model to assure their enterprise core activities. They should also listen to the clients and should work as per demands. The Azteks security model is based on the below parameters- Strategies for detecting the objectives- To meet the objectives and goals proposed by the company, a security model must be configured as this secured model can save them from all kinds of vulnerabilities or loopholes of the system. The assessment of applications- Aztek must be choosy while choosing applications for their enterprise. The assessment of risks and thereafter choosing appropriate applications for the enterprise can assist them in procuring the goals they want. The business operations can be flourished to the utmost (Islam et al., 2016). The best effective plan can help them to ensure safety and security and at the same time can help them to enjoy the best IT services. The highlight of the features of the security objectives- Aztek conducts financial activities and their database contains all the financial data. Also, their database contains their clients' sensitive data and the information. These data can get breached if Aztek deals with the data inattentively (Choo, 2014). Thus they must act responsively and proactively and should deal with the data in fast and effective manner. The client's data must be safe all the time and it is the duty of the clients to look after that Identification of threats Phishing attacks- The phishing is one of the deadliest attacks from which the Aztek clients can suffer, the attackers can hack the Aztek's clients' database and can rob Aztek's clients' vital data. The attackers mainly copy one's website HTML code and make a similar website which is the original website's copycat, thus the attackers can make a fake website out of it and fools the Aztek's clients in a similar fashion (Albakri et al., 2014). Another type is sending spam emails and cheat the Azteks' clients. The innocent Aztek clients click on the link and surf the website and fall into the trap of attackers. Data Packet Sniffing- The attackers taking advantage of the insecure network can carry on their unscrupulous activities and in this case, the data flow through the insecure network got hijacked and in this case too there is a high chance that the sensitive credentials of the Azteks clients can get compromised. IP spoofing- IP spoofing must be added to the list as it provides the same disastrous effect (Albakri et al., 2014). The attackers basically hide in the background and carry on their unscrupulous activities, for this reason, Aztek fails to discover the source where the malicious activities are going on, the hacktivist take the advantage of this and prey on the Aztek's clients and make their life miserable. Port Scanning- This is another kind of threat of Aztek where the hacktivist can identify the services carrying on in the premises of Aztek. The port scanning methods let them know the services and the vulnerabilities residing within the services. Backdoors- The backdoors are created within the website during the development stage, the web developers for their advantage to see the code and regulate the code and to assess whether the website is executing properly or not (Sennewald Baillie, 2015). This backdoor can prove disastrous if the hacktivist takes advantage of it. Identification of vulnerabilities Predictable session identifiers- Base 64 usage can let the attackers recognise the session identifiers, they also reverse engineered the algorithms and modify it and carry on their malicious activities. Dependence on client-side validation- The browser history and settings of Aztek clients can get hijacked and thus, the privacy and security of the system of Aztek and the database of Aztek can get endangered. iii. SQL injection- Another noteworthy threat is SQL injection. The hackers can gain the credentials of the clients exploiting the account of the clients. Unauthorised execution of operations- The authentication can be severely violated due to the attack of the hacktivists and Aztek can face the disaster (Albakri et al., 2014). Cross-site scripting- The attackers purposefully rob the useful cookies form ones system browser and make the whole system vulnerable, they have the web development knowledge (Peltier, 2016). They have the knowledge and skills of scripting language, they have the knowledge of scripting language, they have the knowledge of CSS and HTML and they can use all their knowledge to exploit ones system. Issues related to uploading- The malware can prove disastrous to the Azteks clients. The attackers via XSS and the Trojans can expose Aztek client's system. vii. Issues related to logging out- The clients sometimes feel too lazy to log out of the system, the attackers can gain into the Aztek account via an insecure network and can rob the important data of the database, thus the clients' data can get breached (Sennewald Baillie, 2015). viii. Passwords- The clients sometimes set very easy predictable passwords for their system which can be guessable and thus the system becomes vulnerable to attack. The lazy approach from the clients can prove dangerous (Rittinghouse Ransome, 2016). The hackers via brute force method can gain access to the system and expose the vulnerabilities residing within the database and the system of Aztek. The unencrypted passwords- The clients unknowingly store passwords in their system as they tend to forget the password. The attackers attack the system via virus and malware and Trojan virus and acquire those files where the password is written. Also, the hackers search for the hidden files in the system where the password is saved in unencrypted form. Phishing attack- The phishing attack is another noteworthy mention which is a disastrous one, the hackers send spam emails to the clients of Aztek claiming that they are sending emails from Aztek (Almorsy et al., 2016). The clients can unknowingly enter those malicious sites and thus can lose confidentiality and lose all the credentials and can even lose all the sensitive data. The absence of account lockout- The account lockout absenteeism can lead to cybercrime attack. xii. Not showing the previous sessions- The innocent clients unknowingly can enter their personal information again and again and thus risks their own privacy. In this way by catering the username, password the clients can get into trouble and their confidential data can get breached (Ahmad Maynard, 2014). xiii. No appropriate settings for cookie security: The hackers can develop a channel for Aztek clients and the server and via this channel, the browser cookies get transmitted (Siponen Mahmood Pahnila, 2014). The hackers first exploit the system and gain access to those browser cookies and this way threats can spread all over Aztek. xiv. Weak cyphers- The hacktivist can crack the SSL key and gain into the system of Aztek's clients, they can even keep track of the data being transmitted through the network of Aztek's clients. Thus it can be a threat to both Aztek and Aztek's clients The management team of Aztek should take effective decision to mitigate the risks related to financing and the IT services. The executive should act in a proactive manner. They also should have sound knowledge on the security and the control measures via which the information security system can be greatly embellished. They must follow the federal body's rules and policies as that can give them the option to run the business activities more securely and ethically and effectively. They must take up the code of practice that is based on ISO strategy and they can gain huge benefits by this methodology (Chen et al., 2013). The risks residing within the Aztek premises can be checked to a greater extent with the help of this method. For this reason, they must adopt the control measures and should follow the guidelines effectively to make the required changes to enhance the quality of IT services. Aztek can enjoy the cloud technology and this can cater Aztek with the best services that they can get. The cloud technology can help them to communicate with the clients throughout day and night. Also, the cloud technology can make their business procedures fast and effective. However, they should be mindful of the problems related to cloud computing. All they need is fast bandwidth and fast and secure network connectivity to carry out their business activities (Sawik, 2013). The below factors must be considered while carrying out the business activities and they are- Issues which is related to integrity Company trust The transparency that to be followed by Aztek and third party outsourced companies Confidentiality Use of the features available for IT services Availability of the options The above factors suggest that Aztek must take up the effective decision strategy to carry out their business. The effective decision strategy can also help them to fight with the system and the database loopholes or vulnerabilities (Pascoal, 2012). The outsourced tasks can be largely benefitted due to the methodology and decision they adopted. For this reason, to get the maximum productivity and the advantages, Aztek must take up the effective service level agreement (Dotcenko, Vladyko Letenko, 2014). The approach can help them to overcome the barriers and can help them in the long run. Security measures to check the threats associated with Aztek Managing an accurate inventory of control system devices: Aztek should not allow their computer nodes to stay connected with any kind of wired or wireless network partly if gets connected to any sort of network partly then the hackers will get the opportunity to grasp over the insecure network (Kimwele, 2014). Therefore, Aztek must keep an eye on the system nodes whether they are connected as a whole and should check whether they are partly connected or not, otherwise via those loopholes the hackers can enter the system. Developing network boundaries: The network boundaries are there to assure security to the system and the database and to detect any defects within the security framework model (Fenz et al., 2014). These are the controls that are used to filter out the inbound and outbound traffic. The firewall is network boundary equipment and is used to check the malicious data flow and in this way, the network must be governed. iii. Using Secure Remote Access methods: Aztek should use the Virtual Private Network as they are known to cater the secure channel via which they can carry on their business operations. The Aztek clients can conduct all the financial activities in a safe and secure manner, they can also protect and safeguard their system due to this secure channel (Crossler et al., 2013). Aztek can safely use the printers and websites connecting to the Internet due to this secured channel. Establishment of role-based access controls: The clients should be given certain permission to use the database and system and that should not exceed. The employees should also be given the permission to access the database according to their job role. In this way, the hackers' entry can be checked to an extent. Thus Aztek can carry out their business activities in a secure manner (AlHogail et al., 2015). This initiative also let us know that the malicious activities of the hackers. Aztek can also utilize the logging capabilities and via this method, Aztek can enhance their security in their office premises. Use of strong passwords: The clients must act in a proactive manner while using the Aztek system. They must utilize a password which is not predictable, cannot be guessed easily and cannot be predicted so easily that is why the password which the clients set must contain at least one big case letter, one small-case letter and one symbol, and the password must be overall eight digits long. The password set by the clients cannot be anyones one place or anyones name (Bell, Ndje Lele, 2013). Thus setting a strong password they can assure safety and security of them and also Aztek, otherwise, the weak password can lead to vulnerabilities like hacking of one's personal data. Thus they all must be careful while choosing the password for their system. Installation of antivirus software: Aztek must not deny the positive effect of antivirus software. Aztek must choose antivirus software wisely otherwise there is a chance their vital data can get breached. They must know that the antivirus software is capable to defend that malicious software those try to enter the system. The system can get overall security due to the approach. They also should use the latest hardware, latest software and the latest operating system as this can help them to achieve the goals. They also must update their system and the database regularly along with that they must apply patches (Singh et al., 2013). Thus it will help them to carry out their business activities in agile and effective manner. The outdated software and hardware are threats to any system and Aztek is no exception so they must be careful. vii. Enforcing policies for mobile devices: The mobile devices must have an antivirus installed and along with that the clients must use a strong password for the system. This can save the sensitive information stored in the system by the installation of the aforesaid approach. viii. Cybersecurity: The cybersecurity plays an important role to fight with the hackers. The Aztek employees must know all the security measures as that will help them to carry out their business operations in safe and secure manner. Any hackers if want to gain entry to the system they can get to know the vulnerable attack and also about the vulnerable network (Singh et al., 2013). The cybersecurity team thus can educate the Aztek employees to conduct the business activities Involving executives: The executives can prove to be beneficial while identifying any cybersecurity risks erupt within the system; they can also help to connect to the stakeholders (Bell, Ndje Lele, 2013). The executives are aware of the cybersecurity threats thus can provide best solutions to the check the IT risks and also this effective decision can help them in the long run. Implement a disaster plan beforehand: A disaster management plan must be made as this can help to effectively run the business and to make best decisions, also the companys huge losses can be controlled (Bell, Ndje Lele, 2013). Like any other organisations, a disaster plan is an absolute necessity for Aztek too. Conclusion It can be concluded from the above discourse that they can get significant benefits if adopt the IT services and the cloud technology. The cloud technology can help them in their business in the long run. The cloud technology can assist to cater better IT services thus more productivity can be expected. This can also help them to build a healthy relationship with clients. However, they should be mindful of the risks, threats and the vulnerabilities in relation to IT services. Therefore, they must adopt the security framework model to secure the business process. They can abide by the policies to execute their business process ethically and effectively. The report has highlighted all these aspects in details. References Ahmad, A., Maynard, S. (2014). Teaching information security management: reflections and experiences.Information Management Computer Security,22(5), 513-536. Albakri, S. H., Shanmugam, B., Samy, G. N., Idris, N. B., Ahmed, A. (2014). Security risk assessment framework for cloud computing environments.Security and Communication Networks,7(11), 2114-2124. AlHogail, A. (2015). Design and validation of information security culture framework.Computers in human behavior,49, 567-575. Ali, A., Warren, D., Mathiassen, L. (2017). Cloud-based business services innovation: A risk management model.International Journal of Information Management,37(6), 639-649. Almorsy, M., Grundy, J., Mller, I. (2016). An analysis of the cloud computing security problem.arXiv preprint arXiv:1609.01107. Bell, B. G., Ndje, Y. J., Lele, C. (2013). Information systems security management: optimized model for strategy, organization, operations.American Journal of Control Systems an Information Technology, (1), 22. Bolton, P., Chen, H., Wang, N. (2013). Market timing, investment, and risk management.Journal of Financial Economics,109(1), 40-62. Brender, N., Markov, I. (2013). Risk perception and risk management in cloud computing: Results from a case study of Swiss companies.International journal of information management,33(5), 726-733. Bromiley, P., McShane, M., Nair, A., Rustambekov, E. (2015). Enterprise risk management: Review, critique, and research directions.Long range planning,48(4), 265-276. Chance, D. M., Brooks, R. (2015).Introduction to derivatives and risk management. Cengage Learning. Chen, Z., Han, F., Cao, J., Jiang, X., Chen, S. (2013). Cloud computing-based forensic analysis for collaborative network security management system.Tsinghua science and technology,18(1), 40-50. Choo, K. K. R. (2014). A cloud security risk-management strategy.IEEE Cloud Computing,1(2), 52-56. Cremonini, M. (2016). Cloud Security Risk Management.Cloud Computing Security: Foundations and Challenges, 87. Crossler, R. E., Johnston, A. C., Lowry, P. B., Hu, Q., Warkentin, M., Baskerville, R. (2013). Future directions for behavioral information security research.computers security,32, 90-101. Dotcenko, S., Vladyko, A., Letenko, I. (2014, February). A fuzzy logic-based information security management for software-defined networks. InAdvanced Communication Technology (ICACT), 2014 16th International Conference on(pp. 167-171). IEEE. Fenz, S., Heurix, J., Neubauer, T., Pechstein, F. (2014). Current challenges in information security risk management.Information Management Computer Security,22(5), 410-430. Goldstein, A., Frank, U. (2016). Components of a multi-perspective modeling method for designing and managing IT security systems.Information Systems and e-Business Management,14(1), 101-140. Islam, S., Fenz, S., Weippl, E., Kalloniatis, C. (2016). Migration Goals and Risk Management in Cloud Computing: A Review of State of the Art and Survey Results on Practitioners.International Journal of Secure Software Engineering (IJSSE),7(3), 44-73. Kimwele, M. W. (2014). Information technology (IT) security in small and medium enterprises (SMEs). InInformation Systems for Small and Medium-sized Enterprises(pp. 47-64). Springer Berlin Heidelberg. Lam, J. (2014).Enterprise risk management: from incentives to controls. John Wiley Sons. Latif, R., Abbas, H., Assar, S., Ali, Q. (2014). Cloud computing risk assessment: a systematic literature review. InFuture Information Technology(pp. 285-295). Springer, Berlin, Heidelberg. McNeil, A. J., Frey, R., Embrechts, P. (2015).Quantitative risk management: Concepts, techniques and tools. Princeton university press. Peltier, T. R. (2016).Information Security Policies, Procedures, and Standards: guidelines for effective information security management. CRC Press. Pritchard, C. L., PMP, P. R. (2014).Risk management: concepts and guidance. CRC Press. Rittinghouse, J. W., Ransome, J. F. (2016).Cloud computing: implementation, management, and security. CRC press. Rittinghouse, J. W., Ransome, J. F. (2016).Cloud computing: implementation, management, and security. CRC press. Sadgrove, K. (2016).The complete guide to business risk management. Routledge. Sawik, T. (2013). Selection of optimal countermeasure portfolio in IT security planning.Decision Support Systems,55(1), 156-164. Sennewald, C. A., Baillie, C. (2015).Effective security management. Butterworth-Heinemann. Singh, A. N., Picot, A., Kranz, J., Gupta, M. P., Ojha, A. (2013). Information security management (ism) practices: Lessons from select cases from India and Germany.Global Journal of Flexible Systems Management,14(4), 225-239. Siponen, M., Mahmood, M. A., Pahnila, S. (2014). Employees adherence to information security policies: An exploratory field study.Information management,51(2), 217-224. Wu, D. D., Olson, D. L. (2015). Financial Risk Management. InEnterprise Risk Management in Finance(pp. 15-22). Palgrave Macmillan U

Doctors Take These Words to Heart

DOCTORS: TAKE THESE WORDS TO HEART By Victoria Cayce Linda was feeling bad. Really bad. She had been overly tired for a week, but since her kids had just gotten over a bug they picked up at school she assumed that the nausea and fatigue were related and went back to plowing through her busy day. Then her upper back began to ache. The dull pain in her chest was making it hard to breathe and she was sweating. She ignored it and kept on going. Three hours later, Linda was dead at the age of 45. Remember back in high school when your teacher was telling you that knowing how to diagram a sentence would be important later in life? While a dangling participle is not a likely cause of death, she may have been on to something. Good communication, or the lack of it, is directly linked to the outcomes of cardiac patient care. And that is a matter of life and death. In the story above, the hypothetical Linda ignores her symptoms because she simply doesn’t know that heart attacks often present differently in females than they do in males. If she had been aware, she would have been more likely to seek emergency treatment that might have saved her life. Sadly, the story of Linda plays out in real life every day. Leading Cause of Death in Women While more and more people have become aware of the dangers of breast cancer and the need for self-examination, many more women are completely uninformed about their heart health. The case for informing women of the dangers of breast cancer is laudable; however, these same women are at greater risk of dying from a heart attack or stroke. According to the Center for Disease Control 1 in 31 women die from some form of cancer each year while one in every four women die from heart disease. The key to improving these numbers is at the local level; healthcare professionals are on the front lines and must do a better job of educating their patients about the risks and symptoms of heart disease in women. Perceptions are Everything Studies have shown that the public has a perception that heart attacks happen more frequently in men. The great disconnect for women is not helped by the media, which tends to portray the dramatic â€Å"Hollywood heart attack† of someone (often a male) who is gripping their chest before they collapse. In reality, many women experience either no symptoms or a dull pain or discomfort that may radiate to the throat, arm, or jaw. Medical providers can do a lot to break this myth by simply talking to their patients about the differences and making information more accessible for them. For example, doctors could start by adding a few questions to the forms that new patients fill out regarding their family history of heart disease. They would follow up by briefly explaining the warning signs for female patients.   The questionnaire might include targeted keywords related to the symptoms such as: Have you been feeling excessively tired in the last few weeks? Have you experienced pain in your neck, back or jaw? Have you been having stomach pain? Have you been having chest discomfort or pain? When patients leave, a nurse, technician, or a member of the office staff could hand them a packet that contains small laminated poster with a magnetized back that can hang on a refrigerator door. Medical offices can also display colorful informational posters that clearly explain things that female patients and their families should know including: How minutes count when someone is having a heart attack How they should give someone with the symptoms of a heart attack an aspirin The differences in male and female heart symptoms Another reason that female patients tend to press on and ignore heart related symptoms is that they do not feel emotionally comfortable seeking medical care. They may also regard their own symptoms as trivial. Doctors and nurses need to create an environment in which female patients especially feel comfortable reporting their symptoms. To address this issue, medical providers must create an atmosphere of trust. Open Doors Save Lives For instance, when discussing issues related to cardiac care, physicians and their staff need to stress the fact that they have an open door policy, and that symptoms should never, ever be ignored. Explaining that it is OK to seek medical care (and that they will not be dismissed out of hand) will go a long way in removing the emotional barriers to care and alleviating fears of being dismissed or labeled a hypochondriac. Unfortunately, the fear of being labeled may not be that far off of the mark as a study published in the New England Journal of Medicine involving more than 10,000 cardiac patients (48% were women) demonstrated that females under the age of 55 were seven times more likely to be turned away than male patients while they were actually experiencing a heart attack. The most common misdiagnosis assigned was listed as â€Å"anxiety.† Women Say it Differently In part, this problem may be related to the fact that women often use different verbal clues to express their symptoms. For instance, female patients are much more likely to complain of â€Å"discomfort† while male patients use the word â€Å"pain.† When combined with the more subtle symptoms of heart attacks in women, this tendency can easily lead to a misdiagnosis. Furthermore, in an American Medical Association study that included more than one million patients, females were found to be twice as likely to die while hospitalized when their symptoms (including changes in an EKG) were not expressed in the classic way that males do when experiencing in a heart attack. Communication is therefore even more critical to providing appropriate care to female patients. Medical providers must go beyond the basics and employ active listening that allow for the inherent differences of male versus female speech patterns and word usage. They must then apply more aggressive treatment strategies when a heart attack is suspected. In other words, they must be willing to dig deeper when females present with less specific and immediate heart related symptoms. Communicating in a Social World Marketing campaigns have had a significant impact on breast cancer awareness. The Susan G Komen Foundation, for instance, uses social media, blogs, touching real-life stories and marathons to help raise funds and awareness. Doctors and nurses can use the same approaches to educate women about heart attack symptoms. They can get their message on social media. They can write engaging blog posts with relatable stories and critical information about heart attack symptoms in men and women.   Their posts can include valuable resources, too, including tools for heart health such as the Heart Attack Risk Calculator. Local health care providers also can incorporate national awareness campaigns into their grassroots efforts. The American Heart Association has created a short film to educate women called Just a Little Heart Attack that is very sharable and could be embedded in social media. Additionally, medical personnel can spread information by holding heart health awareness events that offer free cholesterol checks and heart health screenings. Volunteers could hand out: Red bracelets ( The American Heart Association has designated red as the color for heart awareness) T-shirts with heart health slogans and information Red balloons Memorabilia such as cups, magnets and bumper stickers aimed at increasing awareness Doctors and hospitals also can team up with professional writers and marketers to create slogans and messages that the public can understand and respond to. They can connect with local news stations to get the word out about events. Anyone working in a busy practice understands that time is extremely limited. But bolstering medical practice’s heart attack awareness efforts with a social medial campaign, as well as a blog aimed at a lay audience, gives you the ability to get your critical message across to far more people. The point is to get the word out as often and as clearly as possible, and ultimately, to save lives.